The Founding Females® Heartbeat August 2025
Your August Heartbeat: What’s Hot, What’s New, and What’s Next
School is back in session and moms everywhere are taking a big deep inhale. Incoming is the season for cozy sweaters, crisp morning walks, and all-things Fall.
Here’s the latest you need to know from Founding Females®, including:
Entrepreneur Feature: Meet Mandy-Marie Eldredge, The Faith-Driven Coach Helping Women Rewire Hidden Sabotage
Find your flock at a Founding Females® September Meet Up
Introducing: Power Circles - Accountability groups where women are finding support, connection, and lots of brainstorming
Our September Mastermind Theme: “Delegation in Life and Business”
Let’s dive in!
#1 Female Founder Feature
Meet Mandy-Marie, a coach who helps faith-driven women uncover and rewire the hidden sabotage holding them back.
Through her work, Mandy-Marie equips her clients with the emotional resilience and tools to not only face life’s challenges, but transform them into stepping stones toward greater impact.
Her approach is deeply personal and incredibly transformative, and you’ll love hearing about how she helps make massive shifts in her clients’ lives.
Inbox Love - Trusted by 1,000+ ambitious women entrepreneurs.
Share your best email for occasional tips, tricks, and free downloads about our female entrepreneurship resources.
#2 September Founding Females® Meet Up Details
Building a business online comes with major perks, but there’s no denying the magic that happens when we build relationships IRL.
Founding Females® Meet Ups serve this exact purpose.
From new collabs to fresh biz ideas, when women show up and pour into each other, our Meet Ups are proving to be ground zero for game changing shifts — and we are 👏 all 👏 about 👏 it!
Our Meet Ups are totally free and open to any female entrepreneur ready to connect, collaborate, and crowdsource solutions to real business challenges.
With six chapters across Illinois and Indiana, there’s likely one near you, and if not, let’s chat about starting one!
Champaign/Urbana, IL Founding Females® Meet Up
September 2nd at 8:30a at The CU Flower House hosted by Heidi Esther, Joyologist and Andrea Hunt, owner of The CU Flower House (2006 S Neil St, Champaign, IL 61820). Champaign/Urbana Meet Ups are always the first Tuesday of the month.
Peoria Area, IL Founding Females® Meet Up
September 9th at 10a at Cafe Santa Rosa (1327 E Kelly Ave, Peoria Heights, IL). Hosted by Hannah Knight of Always Flourishing Photography and Studio on Sampson and Francie Hinrichsen, founder of Founding Females®.
*Please note - No outside drinks allowed. Pop in a little early if you'd like to order a drink from the cafe. Peoria Meet Ups are always the second Tuesday of the month.
Livingston County Founding Females® Meet Up
September 11th at 10a. We are so excited to announce the launch of our newest Founding Females® Meet Up Chapter in Flanagan, Illinois! We call it our “Livingston County Meet Up Chapter”!
This incredible female entrepreneur event will be hosted by Christine Brown at Christine Brown Photography (117 S Main Street, Suite 3, Flanagan, IL 61740) on the second Thursday of every month at 10a CT!
Danville, IL Founding Females® Meet Up
September 18th at 12p CT Hosted by Jessica Nemecz of Two Roads Wellness Clinic and Ashton Greer of Westwood Equity Group and Partner, Fred & Ma, LLC at First Place Coworking Space (137 North Vermilion Street, Danville, IL). Feel free to bring your lunch. Danville Meet Ups are always the third Thursday of the month.
Decatur, IL Founding Females® Meet Up
September 25th at 10a at Cass Concepts (100 E Main St, Decatur, IL) in Decatur, hosted by Lindsey Kirk of Lindsey the Ladysmith and Cassie Yoder, founder of Cass Concepts. Decatur Meet Ups are the last Thursday of the month.
Carmel, IN Founding Females® Meet Up
September 26th at 12pm ET at The Link Office Suites in Carmel in the "Straightaway Conference Room" (10255 Commerce Drive, Carmel, IN). Carmel Meet Ups are hosted by Amanda Galloway of Country Financial and Crystal Rightor, founder of Indy Brow Boss. Feel free to bring your lunch. Carmel Meet Ups are always hosted on the last Friday of the month.
Start a Founding Females® Meet Up Chapter
Founding Females® is growing! If you don’t live near an existing Meet Up chapter and you’d like to start one of your own, pop into our inbox! We’ll teach you how to create a supportive, inclusive squad of female entrepreneurs to link arms and level up with.
Plus, we’ll travel to help you launch your first Founding Females® Meet Up in your area!
#3 Introducing: Founding Females® Power Circles
We’re thrilled to introduce Founding Females® Power Circles.
Power Circles are small, self-led accountability groups designed to help women business owners grow through consistent check-ins, encouragement, and honest feedback.
Inside a Power Circle, 4-5 women decide their meeting cadence, discussion topics, and what support and accountability look like.
Each member plays an active role in keeping the group strong and valuable.
The goal is to grow alongside a tight-knit group of women who cheer you on, challenge you, and hold you accountable.
Power Circles are three-month commitments and free to join with a Founding Females® Mastermind membership.
#4 September Mastermind Theme: Delegation in Life and Business
It’s no secret that women often carry two full-time jobs: running a business and managing a household/family. Many women feel there simply isn’t enough time or mental bandwidth to manage it all.
So how do you deal?
This month inside the Founding Females® Mastermind, we’re talking all-things delegation, prioritizing and “what’s not ours to own.” That includes answering questions like:
How do you let go of certain tasks to improve your quality of life and your business bottom line?
How do you even start delegating?
How do you prioritize what is and isn’t strategic to outsource?
Financially, how do you know when you can manage paying someone else to do some of the tasks you previously assumed?
Once you have a contractor in place, how do you communicate well to make sure the job gets done correctly?
If you’ve been asking these questions and you’re ready to step into the conversation, join the mastermind at the button below.
#5 What We’re Loving Right Now
Here are favorites we’re all loving right now!
Crisp Morning Air and That First Hit of Sunlight
When God has something important to tell me, he wakes me up, so I’ve been answering the call. Morning walks, sipping coffee under a blanket on the front porch, and morning gratitude journaling are how I’m starting my morning between 4am and 5am these days.
Fall is in the air and the change of season is good for the soul.
Books I Can’t Put Down
You’ll notice a theme in our Founding Females® community…many of us are avid readers because books open up so much opportunity for self-growth.
Here’s what I’ve been diving into during my dedicated morning solitude each morning:
Good Energy by Casey Means - My friend Leann always says, “It’s not just about extending our life, but making sure that long life is filled with good days.” This book explains exactly how to do that from a health and wellness perspective.
If We’re Being Honest by Jennifer Thompson - One of my favorite things to collect are books written by women in our very own community.
We have several published and best-selling authors inside our community so there’s no shortage of amazing material.
Jennifer’s book is about silencing the lies we tell ourselves to live a life we love and I can’t wait to dive in!
Mantra That’s Been in My Head Lately
“The only thing you can control is how you deal with what you’re dealt.”
Maybe you lost a big client, or are struggling to get your business up off the ground. What do you do about it? The steps you take forward after hardship are telling about the life you live. Lean in and walk in your integrity. You are strong enough to grow from whatever hardship life is throwing at you.
What You’re Loving Right Now
The results from your optimized website! We keep hearing about how women are getting organic, paid clients from the SEO work we do for clients in our Marketing Division.
Like these recent projects:
When we optimized Hannah Knight's The Studio on Sampson earlier this month, she got a paid client from Google within a week after completed the project.
When we optimized the Insects Limited site, organic traffic became their #1 driver of paying customers within a year. The best part? They didn't originally set out to acquire so much business from the direct to consumer market so the added revenue helped them build out a new division.
We practice what we preach! "Women's business mastermind" is the top search query landing leads on our Founding Females® site and grows our email list by hundreds every year, many of who convert through email strategy into Mastermind members during Membership Week.
Ready to stop working so hard and let your site work for you? SEO and CRO strategy is the answer. Tap the button to start the conversation.
2025 Scheduling
If you didn’t know, we have a marketing division under the Founding Females® brand. Since we launched Founding Females® in 2021, we’ve helped over 1000 women grow their businesses and take their next best step in entrepreneurship.
If you anticipate needing any of the following services this year, please let us know so we can hold space for you on our calendar:
Website refresh or website management (monthly and quarterly options available - Taking Squarespace clients only starting in 2025.)
Audits for SEO and CRO - SEO stands for search engine optimization and CRO stands for conversion rate optimization
Business and marketing strategy support, including brainstorming strategy sessions
Speaking engagements (topics: ‘The Fundamentals of Marketing,’ SEO, and business strategy)
Let’s chat about your business!
Have a personal business struggle or win you want someone to get excited about with? I’d love to talk through it with you! Comment below or click to email me.
Cheering for you!
Francie, Founder
Recent Blog Posts About Female Entrepreneurship
Past Founding Females® Heartbeat Newsletters
Founding Females® Heartbeat March 2025
Founding Females® Heartbeat April 2024
Founding Females® Heartbeat May 2024
P.S. Here are some of my top favorite female small business resources:
Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business available on Amazon- a guided handbook including everything you need to know from business idea to launch to profiting and scaling your business.
Dream, Build, Grow Free Resource Suite - free business templates for your business plan, marketing plan, ideal client persona, financial statements, and more!
Founding Females Mastermind- an online female mastermind space for entrepreneurs to connect, support, and get inspired
Free Downloads for Female Entrepreneurs
Free PDF Download: 25 Ways to Market Your Business (Aside from Social Media)
Free PDF Download: 33 keys to Business Success
Free PDF Download: SEO Tips for Entrepreneurs
Related Articles for Female Entrepreneurs
Hi, I’m Francie!
Nice to meet you. I’m the founder of Founding Females®. Some call me a business sage because I love to empower female entrepreneurs to breathe life into the business dreams God called them to.
After feeling like a misfit in the corporate world, I discovered a life I loved waking up to through business ownership.
I’m the author of Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business, a guided journal helping hundreds of women start and grow their businesses.
I’m also a passionate entrepreneurship hype girl, female leader, public speaker, and community enthusiast.
My MBA and 10 years in a corporate career and in business ownership positioned me as an entrepreneurship educator with forward-thinking strategies for starting and growing successful businesses.
As a community leader, I realized other women could thrive with the right guidance and support. I created the Founding Females® Mastermind Community that provides a safe space for women to build better businesses.
I believe that anyone with a dream on their heart can pull up a seat to change the world through entrepreneurship. Looking to grow your own business? Click for info about how to work with me.
About Founding Females®
The mission of Founding Females® is to help women build thriving businesses. We create safe spaces for women to share business challenges and receive peer support.
In addition, Founding Females® offers an online female business mastermind, a how-to guidebook for female entrepreneurs called Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business, and in-person events, like an annual women’s business conference and local Founding Females® Meet Ups.
Founding Females® was founded by small business educator, Francie Hinrichsen. She believes anyone with a dream on their heart can pull up a seat to change the world through entrepreneurship. Click to learn more about working with Francie.
School is back in session and moms everywhere are taking a big deep inhale. Incoming is the season for cozy sweaters, crisp morning walks, and all-things Fall.
Here’s the latest you need to know from Founding Females®…