SUCCESS STORIES

The Savvy Sauce

Morton, Illinois

Their Story

The Savvy Sauce is a faith-based podcast and blog sharing practical wisdom and encouragement. When the founder came to me, she already had a strong library of podcast episodes and blog posts but her existing WordPress site wasn’t serving her growing audience. The layout was dated, there was no clear way to collect donations, and her content was difficult to organize and showcase. She dreamed of a warm, uplifting online home that reflected her mission and made it easy for listeners to explore, give, and stay connected.

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Laura Dugger, The Savvy Sauce Podcast Founder

“Francie is the BEST!!! She walked me through the entire process, overdelivering the entire time. She pays close attention to details, sends personalized step-by-step videos, and keeps everything organized throughout the process. She is a cheerleader and she is so good at leading, marketing, and teaching. I appreciated her patient and gentle approach mixed with her expertise and commitment to excellence. She has been an absolute joy to work with and I highly recommend them to anyone needing help with their business or non-profit website.”

Our Strategy

We started by refining the site structure to highlight The Savvy Sauce’s most valuable assets: the podcast and the blog. I designed a modern, mobile-friendly layout with clear navigation and embedded podcast episodes for easy listening. We created a streamlined process for adding new show notes and posts, built out a donation feature to support ongoing ministry work, and implemented on-brand visuals that matched the podcast’s encouraging tone. Every step of the process was collaborative and organized with personalized video walkthroughs to make content management simple and stress-free.

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Their Results

The new Savvy Sauce website now feels like an extension of the podcast itself: welcoming, inspiring, and easy to use. Listeners can browse episodes, explore thoughtful blog content, and contribute to the mission, all from a beautifully cohesive platform.

The site not only elevated The Savvy Sauce’s online presence but also gave the founder full confidence to manage and grow her platform with ease.

While we often manage clients’ online presences after launch, we also love to “teach them to fish.” For The Savvy Sauce, we designed the website with sustainability in mind and provided step-by-step guidance so their in-house team could take the reins confidently. From creating personalized walkthrough videos to offering clear instructions for updating show notes, blog posts, and donations, we ensured the founder had all the tools and knowledge to manage the site independently. The result is a beautifully functional website that not only serves their audience but empowers their team to grow and maintain it with ease.

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Meet the Magic Makers

  • Francie Hinrichsen, founder of Founding Females, with wavy hair wearing a sparkly top, holding a laptop in one hand and a smartphone in the other, smiling in front of a curtain backdrop.

    Francie Hinrichsen

    FOUNDER & CHIEF WEBSITE STRATEGIST

    Meet Francie!
  • Brand photographer, Hannah Knight of Always Flourishing Photography, who is well known for her high quality brand shoots, chic photography rental studio, and community over competition vibe.

    Hannah Knight

    BRAND PHOTOGRAPHER & VISUAL STORYTELLER

    Meet Hannah!
  • Dr. Kristen Strom, mindset and speaking coach, dressed in black clothing standing in front of a plain white wall, smiling with arms outstretched as gold confetti falls around her.

    Dr. Kristen Strom

    MINDSET & SPEAKING COACH

    Meet Kristen!

  • Systems expert, Bre Henderson, celebrating with gold confetti, holding a champagne glass, smiling, against a plain white wall.

    Bre Henderson

    BUSINESS SYSTEMS QUEEN

    Meet Bre!
  • Young woman with brown hair smiling, holding a camera in her right hand, with a tablet in her left hand, and a smartphone on a tripod stand next to her against a plain white background.

    Abbe Ogle

    SCROLL-STOPPING SOCIAL CONTENT STRATEGIST

    Meet Abbe!

Business Services That Keep You Running

  • Woman in black blazer and leather pants typing on a laptop in a modern kitchen.

    Conversion-Focused Website Design & Management

    From new site builds to strategic refreshes and ongoing maintenance, we design sites that look stunning, function well, and convert consistently with optimization strategy.

    New websites starting at $4500

    Management starting at $399/month

  • Two women in a mastermind sitting on a beige carpeted floor, one holding a disposable coffee cup and the other using a laptop.

    Brand Photography and Visual Storytelling

    Brand photography and visual storytelling create scroll-stopping, story-driven imagery that helps your brand stand out, build credibility, and be remembered.

    Starting at $950

  • Four women sitting in a cozy room with brick walls, engaged in conversation. Two women are seated on a black sofa, smiling at each other, one holding a laptop. A woman with tattoos sits in a beige armchair, gesturing with her hands. A round wooden coffee table with a large flower arrangement, notebooks, and phones is in the center.

    Business Systems Design

    Business systems design and development create streamlined, behind-the-scenes workflows that support sustainable growth and help businesses run efficiently and consistently.

    VA Services starting at $300

    Systems Consultation and Implementation starting at $1200

  • Two women dressed in light-colored suits taking a selfie in front of a white background.

    Strategic Social Media Content Creation

    Strategic social media content creation turns consistent, value-driven content into meaningful engagement, qualified leads, and repeat visibility.

    Starting at $2000/month

  • Dr. Kristen Strom, mindset and speaking coach, dressed in black clothing standing in front of a plain white wall, smiling with arms outstretched as gold confetti falls around her.

    Mindset Coaching and Speaking

    Mindset coaching and speaking empower individuals and teams to shift their thinking, strengthen self-belief, and show up more confidently in life and business.

    Group Coaching starting at $200/month

    1:1 Coaching starting at $750/month

  • Woman-owned business providing SEO, GEO, and conversion services

    Paid Ads Through Google and Meta

    Ready to scale traffic? We have a trusted partner who can help with paid acquisition. Paid advertising uses data-driven strategy and targeted campaigns to put your business in front of the right audience and drive measurable, scalable growth.

    Starting at $3500/month, including ad spend

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