The Founding Females® Heartbeat December 2024 Recap
What. A. Year!
Slowly, I’ve shifted from chaos and exasperation to present and intentional. It’s been years-long journey, but the fruit is so sweet. This might be my favorite December yet.
We have much to celebrate and I can’t wait to fill you in on what’s happening at Founding Females® HQ!
Here’s the latest you need to know about Founding Females®, including:
2025 Monthly Themes and deets on Membership Week coming up in January,
Founding Females® Official 2024 Review - We’ve publishing Wins and Lessons Learned for the year,
January Meet Up dates and a brand new chapter in Indiana,
Where we were in December - events we attended,
and more!
Let’s dive in!
#1 Mastermind Membership Week and 2025 Monthly Themes
The Founding Females® Mastermind Membership Week is coming up January 27 - 31st!
Membership Week is one week only where we offer monthly membership into our women’s business mastermind for $29/month instead of $97/month, for life (yep! the price never changes for the life of your membership)!
If support and belonging within a community of women business owners are missing from your life, our strong community of 30+ mastermind members would love to have you in ours! Keep your eyes out for more details in the coming weeks.
Everyone who completes the membership interest form will be given first access.
By the way, we just released 2024 monthly themes. Everything is on the table for discussion all month long inside our Mastermind community, but our once-monthly Mastermind calls dive deep into one specific topic that’s important to the hearts of female entrepreneurs. That’s where themes come in.
We want you with us in 2025! Complete the form below to receive more details about Membership Week.
Monthly Mastermind Themes for 2025:
January: Business Book Club!
February: Cashflow and Finances
March: All-Things Marketing
April: Clarity and Confidence in your Business Concept
May: Networking that Works (for your bottom line)
June: Overcoming the Fear of Failure
July: Business Book Club!
August: Price like a Pro
September: Delegation in Life and Business
October: Mental Health for Female Entrepreneurs
November: Create your 2026 Vision
December: Reflection for Growth
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#2 Founding Females® 2024 in Review: 20 Wins, 40 Member Wins, and 8 Lessons Learned
Photo Credit: Alyson Bailey Photography
What we’re doing here at Founding Females® is so much bigger than one woman’s business.
We’re challenging the status quo.
We’re re-writing the playbook.
The women in our community have such a high caliber of character that they’ve revolutionized expectations for female friendships in my life.
These women push through struggles when things get tough, focus energy on uplifting others instead of participating in gossip, and cheer for other women with an abundance mindset.
They’ve helped write my future. Their wins feel like my wins.
We published a 2024 review for Founding Females® which shares the highlights and lowlights (gotta keep it real, right?) of our year.
And, since Founding Females® isn’t just one person, you get to hear about wins from women in our mastermind community, too.
Read the write-up by clicking the button below.
#3 January Meet Up dates and a brand new chapter in Indiana
Dates and Locations for January Meet Ups:
Champaign/Urbana, IL - January 7th at 8:30a at The CU Flower House (new location and time for 2025) hosted by Heidi Esther, Joyologist and Andrea Hunt, owner of The CU Flower House.
CU Flower House Address: 2006 S Neil St, Champaign, IL 61820. Champaign/Urbana Meet Ups are always the first Tuesday of the month.
Peoria Area, IL - January 14th at 10a at Cafe Santa Rosa (new location for 2025). Hosted by Hannah Knight of Always Flourishing Photography and Studio on Samson and Francie Hinrichsen, founder of Founding Females®
Cafe Santa Rosa Address: 1327 E Kelly Ave, Peoria Heights. Please note - No outside drinks allowed. Peoria Meet Ups are always the second Tuesday of the month.
Danville, IL - January 16th at 12p CT at First Place Coworking Space hosted by Jessica Nemecz of Two Roads Wellness Clinic and Ashton Greer of Westwood Equity Group and Partner, Fred & Ma, LLC. Feel free to bring your lunch. Danville Meet Ups are always the third Thursday of the month.
Decatur, IL - January 30th 10a at Cass Concepts in Decatur, hosted by Lindsey Kirk of Lindsay the Ladysmith. Decatur Meet Ups are always the last Thursday of the month.
Carmel, IN - Brand New! - January 31st at 12pm ET at The Link Office Suites in Carmel in the "Straightaway Conference Room" (10255 Commerce Drive, Carmel, IN). Carmel Meet Ups are hosted by Amanda Galloway of Country Financial and Crystal Rightor, founder of Indy Brow Boss. Feel free to bring your lunch. Carmel Meet Ups are always hosted on the last Friday of the month.
#4 Where We Were in December
At Founding Females®, we know you can’t build a successful business solely sitting behind a computer. Showing up and building community is so important!
Here’s where we showed up in December:
Self-Defense Class - As women, it’s important to empower ourselves and that includes being prepared for the worst. Taking a self defense class was on my bucket list for 2024.
Hannah Knight’s Small Business Christmas Party - Hannah from Always Flourishing Photography hosted a small business Christmas party at her photography studio in Tremont, IL.
Women in Leadership Luncheon - WIL hosted a speed networking event. Anytime I get to meet lots of new women, I’m in!
Photo Credit: Hannah Knight of Always Flourishing Photography
2024 Scheduling
By the way, if you didn’t know, we added a marketing division under the Founding Females® brand this year. Since we launched Founding Females® in 2021, we’ve helped over 1000 women grow their businesses and take the next best step in entrepreneurship.
If you anticipate needing any of the following services in the new year, please respond and let me know so we hold space for you on our calendar:
Website refresh or website management (monthly and quarterly options available - Taking Squarespace clients only starting in 2025.)
Audits for SEO and CRO - SEO stands for search engine optimization and CRO stands for conversion rate optimization
Business and marketing strategy support, including brainstorming strategy sessions
Speaking engagements (topics: ‘The Fundamentals of Marketing,’ SEO, and business strategy)
Let’s chat about your business!
Have a personal business struggle or win you want someone to get excited about with? I’d love to talk through it with you! Comment below or click to email me.
Cheering for you!
Francie, Founder
Recent Blog Posts About Female Entrepreneurship
Past Founding Females® Heartbeat Newsletters
Founding Females® Heartbeat August 2024
Founding Females® Heartbeat September 2024
Founding Females® Heartbeat October 2024
Founding Females® Heartbeat November 2024
P.S. Here are some of my top favorite female small business resources:
Dream, Build, Grow Free Resource Suite - free business templates for your business plan, marketing plan, ideal client persona, financial statements, and more!
Founding Females Community - an online female mastermind space for entrepreneurs to connect, support, and get inspired
Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business available on Amazon- a guided handbook including everything you need to know from business idea to launch to profiting and scaling your business.
Free Downloads for Female Entrepreneurs
Free PDF Download: 25 Ways to Market Your Business (Aside from Social Media)
Free PDF Download: 33 keys to Business Success
Free PDF Download: SEO Tips for Entrepreneurs
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Hi, I’m Francie!
Nice to meet you. I’m the founder of Founding Females®. Some call me a business sage because I love to empower female entrepreneurs to breathe life into the business dreams God called them to.
After feeling like a misfit in the corporate world, I discovered a life I loved waking up to through business ownership.
I’m the author of Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business, a guided journal helping hundreds of women start and grow their businesses.
I’m also a passionate entrepreneurship hype girl, female leader, public speaker, and community enthusiast.
My MBA and 10 years in a corporate career and in business ownership positioned me as an entrepreneurship educator with forward-thinking strategies for starting and growing successful businesses.
As a community leader, I realized other women could thrive with the right guidance and support. I created the Founding Females® Mastermind Community that provides a safe space for women to build better businesses.
I believe that anyone with a dream on their heart can pull up a seat to change the world through entrepreneurship. Looking to grow your own business? Click for info about how to work with me.
About Founding Females®
The mission of Founding Females® is to help women build thriving businesses. We create safe spaces for women to share business challenges and receive peer support.
In addition, Founding Females® offers an online female business mastermind, a how-to guidebook for female entrepreneurs called Dream, Build, Grow: A Female’s Step-by-Step Guide for How to Start a Business, and in-person events, like an annual women’s business conference and local Founding Females® Meet Ups.
Founding Females® was founded by small business educator, Francie Hinrichsen. She believes anyone with a dream on their heart can pull up a seat to change the world through entrepreneurship. Click to learn more about working with Francie.
The latest Founding Females® news on 2025 women’s business Mastermind themes, Membership Week details, events we attended, and our 2024 overview! Click to view…